Privacy
Draft, under review by our lawyers. This page carries the structure, but no binding text yet. Every line with [FILL IN: …] is an open spot.
Controller
[FILL IN: same as in the imprint — name, address, contact]
Representative in the Union (Art. 27 GDPR)
[FILL IN: open — waiting for our lawyer's answer (plan §9 question 3)]
What we process
[FILL IN: the twelve processing activities from the fact sheet (plan §1.2) — account, sessions, wizard content, AI calls, brand check, market comparison, share links, waiting list, email, server logs, operator events; each with purpose, recipients, legal basis and retention]
AI processing of your brand texts
[FILL IN: review point for our lawyer (plan §9 question 2). This section says in plain words that brand texts go through OpenRouter to a model provider, under which conditions (zero data retention, no fallback, no training) and how long the result stays with us. Source: fact sheet, row 4.]
Fetching third-party websites
[FILL IN: review point for our lawyer. Brand check and market comparison fetch third-party pages; the bot notice lives at /market-bot, plus the TDM reservation and the PII filter. Source: fact sheet, rows 5 and 6.]
Public scoring of third-party brands
[FILL IN: review point for our lawyer. What the brand score measures, who appears in the ranking (opt-in by the person running the check) and which correction route is open.]
Recipients and sub-processors
[FILL IN: the sub-processor list (plan §2.2 point 7) — at least Hetzner, ploi.io, OpenRouter including the allowed model providers, the SMTP provider, and Google only for the Google sign-in]
What does NOT happen
[FILL IN: no ad network, no embedded third-party content, no third-party fonts, no analytics, no cookie banner — because there is nothing to consent to. Source: fact sheet, paragraph after the table.]
Retention
[FILL IN: per processing activity; two retention periods are open today (server logs, operator events)]
Your rights
[FILL IN: access, rectification, erasure, restriction, portability, objection, complaint to a supervisory authority — and where export and deletion live inside the account]